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01 October 2010

2010 year of the Lip Dub ?

2010 is going to be the year of the University lip dubs. They could be used as marketing tools to attract new students or confirm current students that they have chosen the best university. Because the number of views is visible, you could make it competitive. Who can make the best university lib dub in terms of number of views.

According to Wikipedia a lip dub is

A lip dub is a type of video that combines lip synching and audio dubbing to make a music video. It is made by filming individuals or a group of people lip synching while listening to a song or any recorded audio then dubbing over it in post editing with the original audio of the song. There is often some form of mobile audio device used such as an iPod. Often, they look like simple music videos, although many involve a lot of preparation and are well produced. The most popular lip dubs are done in a single unedited shot that often travels through different rooms and situations in, say, an office building. They have become popular with the advent of mass participatory video content sites like YouTube. Tom Johnson, a technical writer who blogs about Web 2.0's effect on communication, describes a good lip dub as having the characteristics, or at least the appearance, of:[1]

• spontaneity: "It appears as if someone thought up the idea on the spot, pulled out their personal video camera, and said hey everyone, let’s all lip sync this Flagpole Sitta song."
• authenticity: The people, production and situation appear real.
• participation: "The video doesn’t consist of one person’s spectacular lip sync, but that of a group, all participating together in this one spontaneous effort, which seems to communicate the attitude and mood of the song."
• fun: the people in the video are having a lot of fun.
• Just a few clicks on the internet



Some nice examples of university lip dubs



Boston University LipDub 2009 329.933 views on youtube





  Hochschule Furtwangen University 233.911 views on youtube



HEC Slow motion lipdub from Augustin de Belloy on Vimeo.


There even is a website which has collected 54 different international University lip dubs
University lip dub collection




And of course Windesheim has a lip dub as well. Performed by a student union in the evening in our new X building.

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