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21 December 2010

Generations online 2010 (USA)

An interesting research shows that certain key internet activities are becoming more uniformly popular across all age groups. These include:
  • Email
  • Search engine use
  • Seeking health information
  • Getting news
  • Buying products
  • Making travel reservations or purchases
  • Doing online banking
  • Looking for religious information
  • Rating products, services, or people
  • Making online charitable donations
  • Downloading podcasts
The use of internet is becoming just as standard as for example using a telephone.  The info graphic below shows nicely how internet activities are divided among the generations.


  





































Source: The report on internet use across generations

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